The Beautyworld Middle East is the leading exhibition for cosmetics, health and beauty products,
perfumes and spa facilities in the Middle East. The fair was transformed originally from the Gulf Beauty,
which was bought in 2002 by the Frankfurt Messe and was equipped with a new name, a new concept and a new program.
Now this fair is part of a very successful series of exhibitions with fairs in Frankfurt and Japan. With its strong international
orientation, the fair has contributed significantly to the development of the beauty and wellness industry in this region.
It is the communication and information platform in the Middle East, which takes place once a year in Dubai and offers the
exhibiting companies the opportunity to present here a high-profile audience. Due to its broad product and service portfolio
visitors including salon owners, retailers, physiotherapists and industry newcomers are able to gain a comprehensive overview of the
latest offers and the latest innovations of the exhibitors. Furthermore information on the latest developments and market trends and on
services of the cosmetic, wellness and beauty industrie are offered, too..
On the whole the organisers welcomed on the 3 days of the fair, from 08. May to 10. May 2018, about 1738 exhibitors from 62 countries and 36693
visitors from 143 countries on the Beautyworld Middle East in Dubai.